It’s nice to meet you!
I’m a highly strategic designer experienced in establishing content design as a practice and building out the tools needed to ship high-craft products. With my strong track record of finding creative solutions to complex problems and building collaborative environments, I’m a key player in creating inclusive, empathetic products that solve real user needs.
Experience
SENIOR CONTENT DESIGNER
DoorDash
Apr 2025 – Apr 2026
- Reshaped the messaging for Dashers to focus on what they want and need over how their actions affect DoorDash, leading to an increase in dashing hours and Dasher understanding of the ratings and rewards system.
- Led the way for building financial health tools, like automatic savings, short-term loans, and bill tracking.
- Led the consolidation and update of DoorDash’s content guidelines, taking the guidelines from a scattered set of untracked documents to a single, living internal site that can be used by anyone within the company.
STAFF CONTENT DESIGNER
Meta
Jul 2020 – Apr 2025
- Drove innovation and quality through Meta-wide guideline development, integration of AI/LLM tools for content generation, and developing processes for more effective project and team management.
- Developed the content strategy for Facebook’s Explore tab, a 0-1 project, which improved the recommendation engine for content on Facebook.
- Drove the improvement of the Facebook Gaming platform through better content tagging, aligned content strategies for players and developers, and aligned content choices where the player and developer platforms interact with other Meta products.
SENIOR UX WRITER
Avalara
May 2019 – Jul 2020
- Drove the building of an all-company voice and tone guide and the development of an all-company style guide.
- Created guidelines and tools for Avalara’s young UX writing practice, including team tenets, error message guidelines, and component guidelines.
- Created a UX writing pipeline to guide content into the product.
- Created a help strategy for new products and updates.
SENIOR UX CONTENT STRATEGIST
Capital One
May 2018 – May 2019
- Worked within a design team to build an app from the ground up.
- Created conversational, UX, help, and marketing content that worked together in a cohesive content strategy.
- Worked with Product, Marketing, and Customer Service to create a launch strategy for a new app.
- Drove the editorial process for all department content.
- Acted as an advocate for human-centered content at the enterprise level.
- Drove accessibility checks and advocacy for accessibility in both content and design.
CONTENT MANAGER
Expedia
Jun 2017 – May 2018
- Introduced user experience testing as a strategy for content improvement.
- Introduced responsive and interactive content for agent learning strategies.
- Advocated for and lead to the adoption of a unified department voice.
- Collaborated with designers, developers, and stakeholders to create effective content.
- Created knowledge-base content for sales and service agents across the globe.
CONTENT EDITOR
Microsoft
Nov 2015 – Jun 2017
- Wrote consumer help content for Windows Update and activation.
- Edited content for the Get Started app, Instant Answers, help articles, and Xbox.
- Wrote and updated content in other areas when additional writers are needed.
- Formated content from one platform to another and bring that content live to consumer, partner, and developer-facing audiences.
- Assisted with SEO, bug resolution, and content updates.
Education
University of Warwick
Master of Arts in Colonial and Postcolonial Literature
California State University, Fullerton
Bachelor of Arts in Literature
University of Washington
Certificate in Content Strategy
Certificate in Editing
Sequential Artists Workshop
Certificate in Sequential Storytelling